Main Case Studies
Full Client List
Architecture & Real Estate
Porta Nuova - HINES
Hines reimagined Milan's Porta Nuova. We turned hoardings into a citywide story - fresh illustration that made the green future feel real.
Identity, Project Storytelling
Sector:
Architecture / Urban Design
Agency:
Leo Burnett
Bosco Verticale - HINES
Hines' Bosco Verticale became a Milan icon. We built the ultra-luxury identity + sales kit that helped it sell fast and stay talked about.
Identity, Brochures, Owner Welcome Kit, Support Sales Communication Kit
Sector:
Architecture / Urban Design
Agency:
Leo Burnett
Publicis group Campus - D2U
Publicis Group's campus needed one voice. We wrapped the buildings in a graphic 'skin' and wayfinding that made every agency feel at home.
Logo & identity, Architecture Skin Design, Interior Design, Welcome Kit, Badges, Logoitems
Sector:
Architecture / Urban Design
Agency:
Leo Burnett
Hotel Via Duomo 21 - D2U
Built suite identity, interior design and brochure for Hotel Via Duomo 21 in Galleria Umberto I—now one of Milan’s most exclusive stays.
Brochure, Storytelling, Logo
Sector:
Architecture / Urban Design
Agency:
D2U s.r.l.
Architecture & Real Estate
Porta Nuova - HINES
Hines reimagined Milan's Porta Nuova. We turned hoardings into a citywide story - fresh illustration that made the green future feel real.
Identity, Project Storytelling
Sector:
Architecture / Urban Design
Agency:
Leo Burnett
Bosco Verticale - HINES
Hines' Bosco Verticale became a Milan icon. We built the ultra-luxury identity + sales kit that helped it sell fast and stay talked about.
Identity, Brochures, Owner Welcome Kit, Support Sales Communication Kit
Sector:
Architecture / Urban Design
Agency:
Leo Burnett
Publicis group Campus - D2U
Publicis Group's campus needed one voice. We wrapped the buildings in a graphic 'skin' and wayfinding that made every agency feel at home.
Logo & identity, Architecture Skin Design, Interior Design, Welcome Kit, Badges, Logoitems
Sector:
Architecture / Urban Design
Agency:
Leo Burnett
Hotel Via Duomo 21 - D2U
Built suite identity, interior design and brochure for Hotel Via Duomo 21 in Galleria Umberto I—now one of Milan’s most exclusive stays.
Brochure, Storytelling, Logo
Sector:
Architecture / Urban Design
Agency:
D2U s.r.l.
Architecture & Real Estate
Porta Nuova - HINES
Hines reimagined Milan's Porta Nuova. We turned hoardings into a citywide story - fresh illustration that made the green future feel real.
Identity, Project Storytelling
Sector:
Architecture / Urban Design
Agency:
Leo Burnett
Bosco Verticale - HINES
Hines' Bosco Verticale became a Milan icon. We built the ultra-luxury identity + sales kit that helped it sell fast and stay talked about.
Identity, Brochures, Owner Welcome Kit, Support Sales Communication Kit
Sector:
Architecture / Urban Design
Agency:
Leo Burnett
Publicis group Campus - D2U
Publicis Group's campus needed one voice. We wrapped the buildings in a graphic 'skin' and wayfinding that made every agency feel at home.
Logo & identity, Architecture Skin Design, Interior Design, Welcome Kit, Badges, Logoitems
Sector:
Architecture / Urban Design
Agency:
Leo Burnett
Hotel Via Duomo 21 - D2U
Built suite identity, interior design and brochure for Hotel Via Duomo 21 in Galleria Umberto I—now one of Milan’s most exclusive stays.
Brochure, Storytelling, Logo
Sector:
Architecture / Urban Design
Agency:
D2U s.r.l.
b2b & services
Haiku RP
Named Haiku RP and built a minimalist identity for a Milan PR agency—substance over form—plus brochure and website.
Naming, Logo & Identity, Brochure, Website
Sector:
Corporate Services / Consultancy
Agency:
Naming, Logo & Identity, brochure, Website
Change-Media
Designed a call-to-action logo gesture ('Out of the Loop') for a young media strategy firm, transforming presence and winning clients.
Logo & Identity
Sector:
Corporate Services / Consultancy
Agency:
Change s.r.l.
Galaxy M63
Built logo, identity, brochure and website for Galaxy M63, a consulting boutique, turning its values into a clear, premium brand.
Logo & Identity, Brochure, Website
Sector:
Corporate Services / Consultancy
Agency:
Condivisa s.r.l.
Auto Expert
Autoexpert, Fiat Chrysler’s certified used-car label: we designed the logo, identity and illustration system—making trust feel modern.
Logo & Visual Identity
Sector:
Automotive
Agency:
Leo Burnett
Caractère Writers
Named and designed Caractère Writers—five typefaces blended into one mark, signaling a copywriting studio that can speak in any voice.
Logo & Identity, Brochure, Website
Sector:
Corporate Services / Consultancy
b2b & services
Haiku RP
Named Haiku RP and built a minimalist identity for a Milan PR agency—substance over form—plus brochure and website.
Naming, Logo & Identity, Brochure, Website
Sector:
Corporate Services / Consultancy
Agency:
Naming, Logo & Identity, brochure, Website
Change-Media
Designed a call-to-action logo gesture ('Out of the Loop') for a young media strategy firm, transforming presence and winning clients.
Logo & Identity
Sector:
Corporate Services / Consultancy
Agency:
Change s.r.l.
Galaxy M63
Built logo, identity, brochure and website for Galaxy M63, a consulting boutique, turning its values into a clear, premium brand.
Logo & Identity, Brochure, Website
Sector:
Corporate Services / Consultancy
Agency:
Condivisa s.r.l.
Auto Expert
Autoexpert, Fiat Chrysler’s certified used-car label: we designed the logo, identity and illustration system—making trust feel modern.
Logo & Visual Identity
Sector:
Automotive
Agency:
Leo Burnett
Caractère Writers
Named and designed Caractère Writers—five typefaces blended into one mark, signaling a copywriting studio that can speak in any voice.
Logo & Identity, Brochure, Website
Sector:
Corporate Services / Consultancy
b2b & services
Haiku RP
Named Haiku RP and built a minimalist identity for a Milan PR agency—substance over form—plus brochure and website.
Naming, Logo & Identity, Brochure, Website
Sector:
Corporate Services / Consultancy
Agency:
Naming, Logo & Identity, brochure, Website
Change-Media
Designed a call-to-action logo gesture ('Out of the Loop') for a young media strategy firm, transforming presence and winning clients.
Logo & Identity
Sector:
Corporate Services / Consultancy
Agency:
Change s.r.l.
Galaxy M63
Built logo, identity, brochure and website for Galaxy M63, a consulting boutique, turning its values into a clear, premium brand.
Logo & Identity, Brochure, Website
Sector:
Corporate Services / Consultancy
Agency:
Condivisa s.r.l.
Auto Expert
Autoexpert, Fiat Chrysler’s certified used-car label: we designed the logo, identity and illustration system—making trust feel modern.
Logo & Visual Identity
Sector:
Automotive
Agency:
Leo Burnett
Caractère Writers
Named and designed Caractère Writers—five typefaces blended into one mark, signaling a copywriting studio that can speak in any voice.
Logo & Identity, Brochure, Website
Sector:
Corporate Services / Consultancy
Culture & Media
AGIS Lombardia - Festa del Teatro
Led identity & campaign for AGIS Lombardia’s Festa del Teatro: everyday city scenes turned theatrical; 10k tickets sold in <3h.
Logo, Identity and Storytelling for the Festa del Teatro + Adv Campaign and Brochures
Sector:
Art & Photography
Agency:
Massa&Marti s.r.l.
Bruno Mondadori
Designed Bruno Mondadori's Containers series cover system and formats, plus bespoke high-value standalone books (fashion/architecture).
Editorial Design
Sector:
Editorial & Publishing
Agency:
Massa&Marti s.r.l.
Intrepido Film
Supported director Denis Delestrac on Steve McCurry docufilm and developed Netflix pitches, for new series.
Creative Consultancy, Executive Production
Sector:
Cinema & Documentary
Agency:
Intrepido Film
National Geographic
Print+digital campaign for National Geographic’s new interactive channel, using Claudio Bisio’s humor to spark discovery.
Advertising
Sector:
Editorial & Publishing
Agency:
Leo Burnett
Culture & Media
AGIS Lombardia - Festa del Teatro
Led identity & campaign for AGIS Lombardia’s Festa del Teatro: everyday city scenes turned theatrical; 10k tickets sold in <3h.
Logo, Identity and Storytelling for the Festa del Teatro + Adv Campaign and Brochures
Sector:
Art & Photography
Agency:
Massa&Marti s.r.l.
Bruno Mondadori
Designed Bruno Mondadori's Containers series cover system and formats, plus bespoke high-value standalone books (fashion/architecture).
Editorial Design
Sector:
Editorial & Publishing
Agency:
Massa&Marti s.r.l.
Intrepido Film
Supported director Denis Delestrac on Steve McCurry docufilm and developed Netflix pitches, for new series.
Creative Consultancy, Executive Production
Sector:
Cinema & Documentary
Agency:
Intrepido Film
National Geographic
Print+digital campaign for National Geographic’s new interactive channel, using Claudio Bisio’s humor to spark discovery.
Advertising
Sector:
Editorial & Publishing
Agency:
Leo Burnett
Culture & Media
AGIS Lombardia - Festa del Teatro
Led identity & campaign for AGIS Lombardia’s Festa del Teatro: everyday city scenes turned theatrical; 10k tickets sold in <3h.
Logo, Identity and Storytelling for the Festa del Teatro + Adv Campaign and Brochures
Sector:
Art & Photography
Agency:
Massa&Marti s.r.l.
Bruno Mondadori
Designed Bruno Mondadori's Containers series cover system and formats, plus bespoke high-value standalone books (fashion/architecture).
Editorial Design
Sector:
Editorial & Publishing
Agency:
Massa&Marti s.r.l.
Intrepido Film
Supported director Denis Delestrac on Steve McCurry docufilm and developed Netflix pitches, for new series.
Creative Consultancy, Executive Production
Sector:
Cinema & Documentary
Agency:
Intrepido Film
National Geographic
Print+digital campaign for National Geographic’s new interactive channel, using Claudio Bisio’s humor to spark discovery.
Advertising
Sector:
Editorial & Publishing
Agency:
Leo Burnett
Design & Craftsmanship
Azucena
Azucena, iconic Italian furniture brand: elevated catalogues/brochures, art-directed shoots, launched first website + newsletter.
Art Direction, Photo Shooting, Catalogues, Brochures, Website
Sector:
Interior / Industrial Design
Agency:
Massa&Marti s.r.l.
Fontegrafica
Fontegrafica is a high-end Italian printer. Designed the annual calendar/catalog “AL340%” (2010), pushing print craftsmanship to new heights.
Calendario, invitation, event
Sector:
Printing & Paper
Agency:
Condivisa s.r.l.
Mi-SHA
Mi-SHA turns hand-painted Chinese silk into modern walls. We shaped the brand—logo, catalogue, site—so it stood out.
Logo & Identity, catalogues, website, lookbook
Sector:
Interior / Industrial Design
Agency:
Condivisa s.r.l.
Fedrigoni
Co-designed Inspira paper with Fedrigoni (one of Europe’s largest paper makers): tested finishes, built logo/identity and lookbook + launch kit.
Product launch capaign, logo di Ispira (carta), lookbook, printing expert consultancy, brochures
Sector:
Printing & Paper
Agency:
Condivisa s.r.l.
Dai Pedala
Designed playful logo and identity for Dai Pedala, a friendly urban-bike brand bringing color, innovation and community in Italy.
Logo & Identity
Sector:
Interior / Industrial Design
Design & Craftsmanship
Azucena
Azucena, iconic Italian furniture brand: elevated catalogues/brochures, art-directed shoots, launched first website + newsletter.
Art Direction, Photo Shooting, Catalogues, Brochures, Website
Sector:
Interior / Industrial Design
Agency:
Massa&Marti s.r.l.
Fontegrafica
Fontegrafica is a high-end Italian printer. Designed the annual calendar/catalog “AL340%” (2010), pushing print craftsmanship to new heights.
Calendario, invitation, event
Sector:
Printing & Paper
Agency:
Condivisa s.r.l.
Mi-SHA
Mi-SHA turns hand-painted Chinese silk into modern walls. We shaped the brand—logo, catalogue, site—so it stood out.
Logo & Identity, catalogues, website, lookbook
Sector:
Interior / Industrial Design
Agency:
Condivisa s.r.l.
Fedrigoni
Co-designed Inspira paper with Fedrigoni (one of Europe’s largest paper makers): tested finishes, built logo/identity and lookbook + launch kit.
Product launch capaign, logo di Ispira (carta), lookbook, printing expert consultancy, brochures
Sector:
Printing & Paper
Agency:
Condivisa s.r.l.
Dai Pedala
Designed playful logo and identity for Dai Pedala, a friendly urban-bike brand bringing color, innovation and community in Italy.
Logo & Identity
Sector:
Interior / Industrial Design
Design & Craftsmanship
Azucena
Azucena, iconic Italian furniture brand: elevated catalogues/brochures, art-directed shoots, launched first website + newsletter.
Art Direction, Photo Shooting, Catalogues, Brochures, Website
Sector:
Interior / Industrial Design
Agency:
Massa&Marti s.r.l.
Fontegrafica
Fontegrafica is a high-end Italian printer. Designed the annual calendar/catalog “AL340%” (2010), pushing print craftsmanship to new heights.
Calendario, invitation, event
Sector:
Printing & Paper
Agency:
Condivisa s.r.l.
Mi-SHA
Mi-SHA turns hand-painted Chinese silk into modern walls. We shaped the brand—logo, catalogue, site—so it stood out.
Logo & Identity, catalogues, website, lookbook
Sector:
Interior / Industrial Design
Agency:
Condivisa s.r.l.
Fedrigoni
Co-designed Inspira paper with Fedrigoni (one of Europe’s largest paper makers): tested finishes, built logo/identity and lookbook + launch kit.
Product launch capaign, logo di Ispira (carta), lookbook, printing expert consultancy, brochures
Sector:
Printing & Paper
Agency:
Condivisa s.r.l.
Dai Pedala
Designed playful logo and identity for Dai Pedala, a friendly urban-bike brand bringing color, innovation and community in Italy.
Logo & Identity
Sector:
Interior / Industrial Design
Energy & Sustainability
ENI
ENI is energy at scale. We made it move: animated logo + videographics that modernized the story.
Creative strategy, project presentation, creative direction, design team direction, adv
Sector:
Energy
Agency:
Leo Burnett
A2A
A2A powers Italian cities. We carved a clear purpose and a new retail look—turning utilities into a brand people feel.
creative strategy, project presentation, creative direction, design team direction, adv
Sector:
Energy
Agency:
Leo Burnett
Energy & Sustainability
ENI
ENI is energy at scale. We made it move: animated logo + videographics that modernized the story.
Creative strategy, project presentation, creative direction, design team direction, adv
Sector:
Energy
Agency:
Leo Burnett
A2A
A2A powers Italian cities. We carved a clear purpose and a new retail look—turning utilities into a brand people feel.
creative strategy, project presentation, creative direction, design team direction, adv
Sector:
Energy
Agency:
Leo Burnett
Energy & Sustainability
ENI
ENI is energy at scale. We made it move: animated logo + videographics that modernized the story.
Creative strategy, project presentation, creative direction, design team direction, adv
Sector:
Energy
Agency:
Leo Burnett
A2A
A2A powers Italian cities. We carved a clear purpose and a new retail look—turning utilities into a brand people feel.
creative strategy, project presentation, creative direction, design team direction, adv
Sector:
Energy
Agency:
Leo Burnett
Fashion & Lifestyle
Nike
Nike, the world's sports loudspeaker. We launched its new digital hub in Italy and built football campaigns that made the future feel playable.
Design, Graphic Design, Ux, Adv, Digital, Product & Service Logo & Identity.
Sector:
Fashion / Accessories
Agency:
Leo Burnett
Giuseppe Zanotti Design
Giuseppe Zanotti is pure Italian glamour. We launched his first jewelry line with a playful-luxe double catalogue.
Art Direction, Photo Shooting, Catalogues, Jewerly Collection Launch.
Sector:
Fashion / Accessories
Lacoste
Lacoste, iconic French sportswear: produced trade-partner lookbooks and invites—early work, clean and on-brand.
Catalogues, brochures, lookbook
Sector:
Fashion / Accessories
Agency:
Massa&Marti s.r.l.
Moreschi
Moreschi, heritage shoemaker: a 3-year campaign engine that fueled new flagships in Milan, Florence and Rome.
Advertising, Catalogues, Flagship Store Display.
Sector:
Fashion / Accessories
Agency:
Massa&Marti s.r.l.
Fashion & Lifestyle
Nike
Nike, the world's sports loudspeaker. We launched its new digital hub in Italy and built football campaigns that made the future feel playable.
Design, Graphic Design, Ux, Adv, Digital, Product & Service Logo & Identity.
Sector:
Fashion / Accessories
Agency:
Leo Burnett
Giuseppe Zanotti Design
Giuseppe Zanotti is pure Italian glamour. We launched his first jewelry line with a playful-luxe double catalogue.
Art Direction, Photo Shooting, Catalogues, Jewerly Collection Launch.
Sector:
Fashion / Accessories
Lacoste
Lacoste, iconic French sportswear: produced trade-partner lookbooks and invites—early work, clean and on-brand.
Catalogues, brochures, lookbook
Sector:
Fashion / Accessories
Agency:
Massa&Marti s.r.l.
Moreschi
Moreschi, heritage shoemaker: a 3-year campaign engine that fueled new flagships in Milan, Florence and Rome.
Advertising, Catalogues, Flagship Store Display.
Sector:
Fashion / Accessories
Agency:
Massa&Marti s.r.l.
Fashion & Lifestyle
Nike
Nike, the world's sports loudspeaker. We launched its new digital hub in Italy and built football campaigns that made the future feel playable.
Design, Graphic Design, Ux, Adv, Digital, Product & Service Logo & Identity.
Sector:
Fashion / Accessories
Agency:
Leo Burnett
Giuseppe Zanotti Design
Giuseppe Zanotti is pure Italian glamour. We launched his first jewelry line with a playful-luxe double catalogue.
Art Direction, Photo Shooting, Catalogues, Jewerly Collection Launch.
Sector:
Fashion / Accessories
Lacoste
Lacoste, iconic French sportswear: produced trade-partner lookbooks and invites—early work, clean and on-brand.
Catalogues, brochures, lookbook
Sector:
Fashion / Accessories
Agency:
Massa&Marti s.r.l.
Moreschi
Moreschi, heritage shoemaker: a 3-year campaign engine that fueled new flagships in Milan, Florence and Rome.
Advertising, Catalogues, Flagship Store Display.
Sector:
Fashion / Accessories
Agency:
Massa&Marti s.r.l.
Finance & Corporate
Crédit Agricole
Crédit Agricole’s new identity to Italy—guiding a gradual, reassuring transition from Cariparma and building trust, reputation, and momentum.
Brand identity
Sector:
Banking / Insurance
Agency:
Leo Burnett
Unipol Group
Unipol Group, leading Italian insurer: turned its logo into a 3D “micro-world” of everyday protection—OOH that made insurance feel positive.
Advertising with 3d artists
Sector:
Banking / Insurance
Agency:
Leo Burnett
ING Direct
ING Direct, digital-first bank: evolved the visual identity from cards to campaigns, and brought the brand to life in retail spaces.
Brand Identity, viual identity, advertising, retail design direction. Debit and credit cards design, digital content and campaign
Sector:
Banking / Insurance
Agency:
Leo Burnett
GHolding
GHolding, commodities investment fund: designed a three-gold-Pantone logo and premium brand language for a high-trust presence.
Logo, brand language, retail design, digital content playbook
Sector:
Banking / Insurance
Agency:
Massa&Marti s.r.l.
European Economic Association
European Economic Association, pan-European economists’ society (Bocconi-hosted). We refreshed identity+site—making complexity feel clear.
Logo & Identity, brand storytelling, website,
Sector:
NGO & Foundations
Europ Assistance
Europ Assistance, global travel insurance brand: refreshed the visual language and look&feel across a key trade-fair booth.
graphic design, adv, and fair booth decoration
Sector:
Banking / Insurance
Agency:
Leo Burnett
Finance & Corporate
Crédit Agricole
Crédit Agricole’s new identity to Italy—guiding a gradual, reassuring transition from Cariparma and building trust, reputation, and momentum.
Brand identity
Sector:
Banking / Insurance
Agency:
Leo Burnett
Unipol Group
Unipol Group, leading Italian insurer: turned its logo into a 3D “micro-world” of everyday protection—OOH that made insurance feel positive.
Advertising with 3d artists
Sector:
Banking / Insurance
Agency:
Leo Burnett
ING Direct
ING Direct, digital-first bank: evolved the visual identity from cards to campaigns, and brought the brand to life in retail spaces.
Brand Identity, viual identity, advertising, retail design direction. Debit and credit cards design, digital content and campaign
Sector:
Banking / Insurance
Agency:
Leo Burnett
GHolding
GHolding, commodities investment fund: designed a three-gold-Pantone logo and premium brand language for a high-trust presence.
Logo, brand language, retail design, digital content playbook
Sector:
Banking / Insurance
Agency:
Massa&Marti s.r.l.
European Economic Association
European Economic Association, pan-European economists’ society (Bocconi-hosted). We refreshed identity+site—making complexity feel clear.
Logo & Identity, brand storytelling, website,
Sector:
NGO & Foundations
Europ Assistance
Europ Assistance, global travel insurance brand: refreshed the visual language and look&feel across a key trade-fair booth.
graphic design, adv, and fair booth decoration
Sector:
Banking / Insurance
Agency:
Leo Burnett
Finance & Corporate
Crédit Agricole
Crédit Agricole’s new identity to Italy—guiding a gradual, reassuring transition from Cariparma and building trust, reputation, and momentum.
Brand identity
Sector:
Banking / Insurance
Agency:
Leo Burnett
Unipol Group
Unipol Group, leading Italian insurer: turned its logo into a 3D “micro-world” of everyday protection—OOH that made insurance feel positive.
Advertising with 3d artists
Sector:
Banking / Insurance
Agency:
Leo Burnett
ING Direct
ING Direct, digital-first bank: evolved the visual identity from cards to campaigns, and brought the brand to life in retail spaces.
Brand Identity, viual identity, advertising, retail design direction. Debit and credit cards design, digital content and campaign
Sector:
Banking / Insurance
Agency:
Leo Burnett
GHolding
GHolding, commodities investment fund: designed a three-gold-Pantone logo and premium brand language for a high-trust presence.
Logo, brand language, retail design, digital content playbook
Sector:
Banking / Insurance
Agency:
Massa&Marti s.r.l.
European Economic Association
European Economic Association, pan-European economists’ society (Bocconi-hosted). We refreshed identity+site—making complexity feel clear.
Logo & Identity, brand storytelling, website,
Sector:
NGO & Foundations
Europ Assistance
Europ Assistance, global travel insurance brand: refreshed the visual language and look&feel across a key trade-fair booth.
graphic design, adv, and fair booth decoration
Sector:
Banking / Insurance
Agency:
Leo Burnett
Health & Wellbeing
Fastum Gel (Menarini)
Fastum Gel (Menarini), iconic pain-relief: our design survived dozens of pharma tests to modernize the pack—and extended it across the range.
Visual identity, packaging design
Sector:
Healthcare / Medical
Agency:
Leo Burnett
Amplifon
Amplifon, global hearing-care leader: built a 2024 brand platform where listening preserves culture—campaigns, retail engagement, roaming story-hunt.
Creative Strategy, and content creative platform
Sector:
Healthcare / Medical
Agency:
Thimple s.a.
IDI Farmaceutici
IDI Farmaceutici, Italian dermatology player: created a bold brand language and signature photography that became a benchmark for the competition.
Visual identity, brochure, digital campaign
Sector:
Healthcare / Medical
Agency:
Leo Burnett
P&G Discreet
P&G Discreet, women’s incontinence care: crafted the visual identity and led art/design direction across in-store, digital content and ads.
visual identity, art direction & design direction for instore material, adv, and graphic design. Digital content.
Sector:
Consumer Health
Agency:
Leo Burnett
Health & Wellbeing
Fastum Gel (Menarini)
Fastum Gel (Menarini), iconic pain-relief: our design survived dozens of pharma tests to modernize the pack—and extended it across the range.
Visual identity, packaging design
Sector:
Healthcare / Medical
Agency:
Leo Burnett
Amplifon
Amplifon, global hearing-care leader: built a 2024 brand platform where listening preserves culture—campaigns, retail engagement, roaming story-hunt.
Creative Strategy, and content creative platform
Sector:
Healthcare / Medical
Agency:
Thimple s.a.
IDI Farmaceutici
IDI Farmaceutici, Italian dermatology player: created a bold brand language and signature photography that became a benchmark for the competition.
Visual identity, brochure, digital campaign
Sector:
Healthcare / Medical
Agency:
Leo Burnett
P&G Discreet
P&G Discreet, women’s incontinence care: crafted the visual identity and led art/design direction across in-store, digital content and ads.
visual identity, art direction & design direction for instore material, adv, and graphic design. Digital content.
Sector:
Consumer Health
Agency:
Leo Burnett
Health & Wellbeing
Fastum Gel (Menarini)
Fastum Gel (Menarini), iconic pain-relief: our design survived dozens of pharma tests to modernize the pack—and extended it across the range.
Visual identity, packaging design
Sector:
Healthcare / Medical
Agency:
Leo Burnett
Amplifon
Amplifon, global hearing-care leader: built a 2024 brand platform where listening preserves culture—campaigns, retail engagement, roaming story-hunt.
Creative Strategy, and content creative platform
Sector:
Healthcare / Medical
Agency:
Thimple s.a.
IDI Farmaceutici
IDI Farmaceutici, Italian dermatology player: created a bold brand language and signature photography that became a benchmark for the competition.
Visual identity, brochure, digital campaign
Sector:
Healthcare / Medical
Agency:
Leo Burnett
P&G Discreet
P&G Discreet, women’s incontinence care: crafted the visual identity and led art/design direction across in-store, digital content and ads.
visual identity, art direction & design direction for instore material, adv, and graphic design. Digital content.
Sector:
Consumer Health
Agency:
Leo Burnett
Institutional & Social Impact
COVID-19 Vaccination
taly’s Ministry of Health: we invented the ‘V’ (vaccino/vittoria) gesture for “Con il vaccino vinciamo insieme”—nationwide TV/radio/social.
Creative strategy, concept design, campaign via TV, Radio, digital.
Sector:
Government & Public Communication
Agency:
Gruppo Creativo Multimedia
Ministero dei Trasporti
Italy’s Transport Authority (ART): we launched the new citizen service with a witty metaphor—“we feel like kids” vs. our rights—impactful TV/digital.
creative concept and advertising TV, Radio, digital
Sector:
Government & Public Communication
Agency:
Gruppo Creativo Multimedia
Operation Smile
Operation Smile, global cleft charity: we created the brand identity and “Road of Smiles” illustrated navigation—turning the site into a journey.
Logo & Identity, illustration, website UX and UI direction, digital content.
Sector:
NGO & Foundations
Agency:
Leo Burnett
AmazoniaBR (Brasile)
AmazoniaBR, Brazilian NGO: as a student member I helped reshape its identity and story—building trust, visibility and support across channels.
Logo & Identity, brand storytelling, website, Biennale exhibition, adv, campagin, digital content, video animations.
Sector:
NGO & Foundations
Institutional & Social Impact
COVID-19 Vaccination
taly’s Ministry of Health: we invented the ‘V’ (vaccino/vittoria) gesture for “Con il vaccino vinciamo insieme”—nationwide TV/radio/social.
Creative strategy, concept design, campaign via TV, Radio, digital.
Sector:
Government & Public Communication
Agency:
Gruppo Creativo Multimedia
Ministero dei Trasporti
Italy’s Transport Authority (ART): we launched the new citizen service with a witty metaphor—“we feel like kids” vs. our rights—impactful TV/digital.
creative concept and advertising TV, Radio, digital
Sector:
Government & Public Communication
Agency:
Gruppo Creativo Multimedia
Operation Smile
Operation Smile, global cleft charity: we created the brand identity and “Road of Smiles” illustrated navigation—turning the site into a journey.
Logo & Identity, illustration, website UX and UI direction, digital content.
Sector:
NGO & Foundations
Agency:
Leo Burnett
AmazoniaBR (Brasile)
AmazoniaBR, Brazilian NGO: as a student member I helped reshape its identity and story—building trust, visibility and support across channels.
Logo & Identity, brand storytelling, website, Biennale exhibition, adv, campagin, digital content, video animations.
Sector:
NGO & Foundations
Institutional & Social Impact
COVID-19 Vaccination
taly’s Ministry of Health: we invented the ‘V’ (vaccino/vittoria) gesture for “Con il vaccino vinciamo insieme”—nationwide TV/radio/social.
Creative strategy, concept design, campaign via TV, Radio, digital.
Sector:
Government & Public Communication
Agency:
Gruppo Creativo Multimedia
Ministero dei Trasporti
Italy’s Transport Authority (ART): we launched the new citizen service with a witty metaphor—“we feel like kids” vs. our rights—impactful TV/digital.
creative concept and advertising TV, Radio, digital
Sector:
Government & Public Communication
Agency:
Gruppo Creativo Multimedia
Operation Smile
Operation Smile, global cleft charity: we created the brand identity and “Road of Smiles” illustrated navigation—turning the site into a journey.
Logo & Identity, illustration, website UX and UI direction, digital content.
Sector:
NGO & Foundations
Agency:
Leo Burnett
AmazoniaBR (Brasile)
AmazoniaBR, Brazilian NGO: as a student member I helped reshape its identity and story—building trust, visibility and support across channels.
Logo & Identity, brand storytelling, website, Biennale exhibition, adv, campagin, digital content, video animations.
Sector:
NGO & Foundations
Luxury & Lifestyle
Ferretti Group
Ferretti Group, Italian yachting icon: we refreshed the logo and rebuilt global brand rules—quiet luxury, instantly Ferretti.
Logo restyle, & Brand identity
Sector:
Yachting & Design
Agency:
Leo Burnett
Silversea Cruises
Silversea, ultra-luxury cruise line: we rewrote cruising with Travel Deeper—destination-first brand system—and drove +300% awareness in 3 years.
Global creative direction, Brand strategy, creative strategy, director of photography program, Branding, Brand guardian.
Sector:
Luxury Travel
Montblanc
Montblanc, heritage luxury maison: we helped modernize new watches and accessories with multiple campaigns—incl. award-winning 'The Beauty of a Second'.
Creative concept, Design, advertising, digital content
Sector:
Watches & Jewelry
Agency:
Leo Burnett
Giampiero Bodino
Giampiero Bodino, ex-Richemont Creative Director: we built his ultra-exclusive maison—identity, packaging and jewel imagery from shoot to site.
Logo, & Brand identity, packaging, jewerly photoshooting, website UX and UI.
Sector:
Watches & Jewelry
Agency:
Leo Burnett
Luxury & Lifestyle
Ferretti Group
Ferretti Group, Italian yachting icon: we refreshed the logo and rebuilt global brand rules—quiet luxury, instantly Ferretti.
Logo restyle, & Brand identity
Sector:
Yachting & Design
Agency:
Leo Burnett
Silversea Cruises
Silversea, ultra-luxury cruise line: we rewrote cruising with Travel Deeper—destination-first brand system—and drove +300% awareness in 3 years.
Global creative direction, Brand strategy, creative strategy, director of photography program, Branding, Brand guardian.
Sector:
Luxury Travel
Montblanc
Montblanc, heritage luxury maison: we helped modernize new watches and accessories with multiple campaigns—incl. award-winning 'The Beauty of a Second'.
Creative concept, Design, advertising, digital content
Sector:
Watches & Jewelry
Agency:
Leo Burnett
Giampiero Bodino
Giampiero Bodino, ex-Richemont Creative Director: we built his ultra-exclusive maison—identity, packaging and jewel imagery from shoot to site.
Logo, & Brand identity, packaging, jewerly photoshooting, website UX and UI.
Sector:
Watches & Jewelry
Agency:
Leo Burnett
Luxury & Lifestyle
Ferretti Group
Ferretti Group, Italian yachting icon: we refreshed the logo and rebuilt global brand rules—quiet luxury, instantly Ferretti.
Logo restyle, & Brand identity
Sector:
Yachting & Design
Agency:
Leo Burnett
Silversea Cruises
Silversea, ultra-luxury cruise line: we rewrote cruising with Travel Deeper—destination-first brand system—and drove +300% awareness in 3 years.
Global creative direction, Brand strategy, creative strategy, director of photography program, Branding, Brand guardian.
Sector:
Luxury Travel
Montblanc
Montblanc, heritage luxury maison: we helped modernize new watches and accessories with multiple campaigns—incl. award-winning 'The Beauty of a Second'.
Creative concept, Design, advertising, digital content
Sector:
Watches & Jewelry
Agency:
Leo Burnett
Giampiero Bodino
Giampiero Bodino, ex-Richemont Creative Director: we built his ultra-exclusive maison—identity, packaging and jewel imagery from shoot to site.
Logo, & Brand identity, packaging, jewerly photoshooting, website UX and UI.
Sector:
Watches & Jewelry
Agency:
Leo Burnett
Transportation & Leisure
FIAT 500
FIAT 500, iconic city car: we crafted brochure/catalogue editorial design and digital content to tell the story with playful style and clarity.
Editorial design: brochure and catalogues, digital content
Sector:
Automotive
Agency:
Leo Burnett
MSC Cruises
MSC Cruises, global cruise leader: we crafted a clear, elegant brand book—giving leadership a shared positioning and a new route to follow.
Brand creative strategy, C-level presentation, Brand book
Sector:
Travel
GNV - Grandi Navi Veloci
GNV, Italian Mediterranean ferry operator: we rebuilt positioning + brand book and turned the fleet into moving icons with a bold new livery.
Brand strategy, Brand book, Creative strategy, creative direction, fleet livery design, campaigns, internal communication, digital content
Sector:
Transport & Mobility
Mercedes
Mercedes-Benz at IAA Frankfurt 2009: we shaped a stand where tire tracks became green beds—an instant sustainability cue for the hybrid debut.
Hybrid concept launch at Monaco exhibition, visual design
Sector:
Automotive
Transportation & Leisure
FIAT 500
FIAT 500, iconic city car: we crafted brochure/catalogue editorial design and digital content to tell the story with playful style and clarity.
Editorial design: brochure and catalogues, digital content
Sector:
Automotive
Agency:
Leo Burnett
MSC Cruises
MSC Cruises, global cruise leader: we crafted a clear, elegant brand book—giving leadership a shared positioning and a new route to follow.
Brand creative strategy, C-level presentation, Brand book
Sector:
Travel
GNV - Grandi Navi Veloci
GNV, Italian Mediterranean ferry operator: we rebuilt positioning + brand book and turned the fleet into moving icons with a bold new livery.
Brand strategy, Brand book, Creative strategy, creative direction, fleet livery design, campaigns, internal communication, digital content
Sector:
Transport & Mobility
Mercedes
Mercedes-Benz at IAA Frankfurt 2009: we shaped a stand where tire tracks became green beds—an instant sustainability cue for the hybrid debut.
Hybrid concept launch at Monaco exhibition, visual design
Sector:
Automotive
Transportation & Leisure
FIAT 500
FIAT 500, iconic city car: we crafted brochure/catalogue editorial design and digital content to tell the story with playful style and clarity.
Editorial design: brochure and catalogues, digital content
Sector:
Automotive
Agency:
Leo Burnett
MSC Cruises
MSC Cruises, global cruise leader: we crafted a clear, elegant brand book—giving leadership a shared positioning and a new route to follow.
Brand creative strategy, C-level presentation, Brand book
Sector:
Travel
GNV - Grandi Navi Veloci
GNV, Italian Mediterranean ferry operator: we rebuilt positioning + brand book and turned the fleet into moving icons with a bold new livery.
Brand strategy, Brand book, Creative strategy, creative direction, fleet livery design, campaigns, internal communication, digital content
Sector:
Transport & Mobility
Mercedes
Mercedes-Benz at IAA Frankfurt 2009: we shaped a stand where tire tracks became green beds—an instant sustainability cue for the hybrid debut.
Hybrid concept launch at Monaco exhibition, visual design
Sector:
Automotive
Mobility & Infrastructure
Alitalia
Alitalia, Italy’s flag carrier: we rewrote the visual identity into a touchpoint-wide system—powering standout OOH like the aircraft wrapped in promises.
Brand strategy, creative strategy, event, presentation, design, campaign, tactical campaign, digital and printing
Sector:
Transport & Mobility
Agency:
Leo Burnett
Autostrade per l’Italia (ASPI)
ASPI, Italy’s 3,000km toll motorway giant: we led brand & creative strategy, shaping campaigns, events and digital/print.
Brand strategy, creative strategy, event, presentation, design, campaign, tactical campaing, digital and printing
Sector:
Transport & Mobility
Agency:
Leo Burnett
BravoFly
Bravofly, lastminute.com flight-search brand: we built the logo and identity—turning clicks into takeoff.
Logo & Identity
Sector:
Transport & Mobility
Agency:
Leo Burnett
Trenitalia (FS)
Trenitalia/FS Group: we shaped the concept for 'Andata e Ritorno', making everyday rail travel cinematic—Rome Film Fest 2025, now on Prime Video.
Concept & Creative consultancy for a short-film
Sector:
Transport & Mobility
Agency:
Gruppo Creativo Multimedia
Mobility & Infrastructure
Alitalia
Alitalia, Italy’s flag carrier: we rewrote the visual identity into a touchpoint-wide system—powering standout OOH like the aircraft wrapped in promises.
Brand strategy, creative strategy, event, presentation, design, campaign, tactical campaign, digital and printing
Sector:
Transport & Mobility
Agency:
Leo Burnett
Autostrade per l’Italia (ASPI)
ASPI, Italy’s 3,000km toll motorway giant: we led brand & creative strategy, shaping campaigns, events and digital/print.
Brand strategy, creative strategy, event, presentation, design, campaign, tactical campaing, digital and printing
Sector:
Transport & Mobility
Agency:
Leo Burnett
BravoFly
Bravofly, lastminute.com flight-search brand: we built the logo and identity—turning clicks into takeoff.
Logo & Identity
Sector:
Transport & Mobility
Agency:
Leo Burnett
Trenitalia (FS)
Trenitalia/FS Group: we shaped the concept for 'Andata e Ritorno', making everyday rail travel cinematic—Rome Film Fest 2025, now on Prime Video.
Concept & Creative consultancy for a short-film
Sector:
Transport & Mobility
Agency:
Gruppo Creativo Multimedia
Mobility & Infrastructure
Alitalia
Alitalia, Italy’s flag carrier: we rewrote the visual identity into a touchpoint-wide system—powering standout OOH like the aircraft wrapped in promises.
Brand strategy, creative strategy, event, presentation, design, campaign, tactical campaign, digital and printing
Sector:
Transport & Mobility
Agency:
Leo Burnett
Autostrade per l’Italia (ASPI)
ASPI, Italy’s 3,000km toll motorway giant: we led brand & creative strategy, shaping campaigns, events and digital/print.
Brand strategy, creative strategy, event, presentation, design, campaign, tactical campaing, digital and printing
Sector:
Transport & Mobility
Agency:
Leo Burnett
BravoFly
Bravofly, lastminute.com flight-search brand: we built the logo and identity—turning clicks into takeoff.
Logo & Identity
Sector:
Transport & Mobility
Agency:
Leo Burnett
Trenitalia (FS)
Trenitalia/FS Group: we shaped the concept for 'Andata e Ritorno', making everyday rail travel cinematic—Rome Film Fest 2025, now on Prime Video.
Concept & Creative consultancy for a short-film
Sector:
Transport & Mobility
Agency:
Gruppo Creativo Multimedia
Retail & F&B
Beck’s
Beck’s, iconic German beer: we refreshed the logo and packaging—crisper shelf impact, same unmistakable heritage.
Logo restyle, packaging
Sector:
Food & Beverage / GDO
Agency:
Leo Burnett
Campari
Campari, iconic Italian aperitif: we created The BitterSweet Campaign—turning the 2016 Calendar launch in NYC into a vote-worthy global moment.
Creative strategy, concept, calendar, graphic design
Sector:
Food & Beverage / GDO
Agency:
Leo Burnett
McDonald’s
McDonald’s Italy: we made burgers feel collectible—branded + shot to crave—then scaled that language across every restaurant touchpoint.
Creative strategy, retail experience design, adv, product logo and identity design, product campaign. Photo and video shooting
Sector:
Food & Beverage / GDO
Agency:
Leo Burnett
Zaini (Milano)
Gave Zaini Milano's heritage sweets a modern edge—identity, packaging, retail, and crave-shot photography that sells at first glance.
Logo & Identity, packaging design, retail design, photoshoting direction
Sector:
Retail
Agency:
Leo Burnett
Retail & F&B
Beck’s
Beck’s, iconic German beer: we refreshed the logo and packaging—crisper shelf impact, same unmistakable heritage.
Logo restyle, packaging
Sector:
Food & Beverage / GDO
Agency:
Leo Burnett
Campari
Campari, iconic Italian aperitif: we created The BitterSweet Campaign—turning the 2016 Calendar launch in NYC into a vote-worthy global moment.
Creative strategy, concept, calendar, graphic design
Sector:
Food & Beverage / GDO
Agency:
Leo Burnett
McDonald’s
McDonald’s Italy: we made burgers feel collectible—branded + shot to crave—then scaled that language across every restaurant touchpoint.
Creative strategy, retail experience design, adv, product logo and identity design, product campaign. Photo and video shooting
Sector:
Food & Beverage / GDO
Agency:
Leo Burnett
Zaini (Milano)
Gave Zaini Milano's heritage sweets a modern edge—identity, packaging, retail, and crave-shot photography that sells at first glance.
Logo & Identity, packaging design, retail design, photoshoting direction
Sector:
Retail
Agency:
Leo Burnett
Retail & F&B
Beck’s
Beck’s, iconic German beer: we refreshed the logo and packaging—crisper shelf impact, same unmistakable heritage.
Logo restyle, packaging
Sector:
Food & Beverage / GDO
Agency:
Leo Burnett
Campari
Campari, iconic Italian aperitif: we created The BitterSweet Campaign—turning the 2016 Calendar launch in NYC into a vote-worthy global moment.
Creative strategy, concept, calendar, graphic design
Sector:
Food & Beverage / GDO
Agency:
Leo Burnett
McDonald’s
McDonald’s Italy: we made burgers feel collectible—branded + shot to crave—then scaled that language across every restaurant touchpoint.
Creative strategy, retail experience design, adv, product logo and identity design, product campaign. Photo and video shooting
Sector:
Food & Beverage / GDO
Agency:
Leo Burnett
Zaini (Milano)
Gave Zaini Milano's heritage sweets a modern edge—identity, packaging, retail, and crave-shot photography that sells at first glance.
Logo & Identity, packaging design, retail design, photoshoting direction
Sector:
Retail
Agency:
Leo Burnett
Technology & Research
Samsung
Turned Samsung tech into culture on social—fueling the award-winning Maestro's Academy—then designed the Rio 2016 Galaxy Team book for Casa Italia.
Digital content creation, creative strategy, editorial, social media, adv campaign, design, graphic design
Sector:
Tech / Innovation
Agency:
Leo Burnett
Fondazione Telethon
Fondazione Telethon, medical research charity: created volunteer-facing street fundraising toolkit—art direction, copy and design that boosted sign-ups.
Visual identity, campaign
Sector:
NGO & Foundations
Lancet Report
The Lancet, world-leading medical journal: created creative proposal for Countdown on Health & Plastics cover + identity—so the science hit like a siren.
Logo & Identity, editorial design
Sector:
NGO & Foundations
ERREQUADRO
Shaped a sharp identity for ERREQUADRO, an AI innovation studio—making complex tech feel clear, credible, and future-ready.
Logo and identity
Sector:
Tech / Innovation
Technology & Research
Samsung
Turned Samsung tech into culture on social—fueling the award-winning Maestro's Academy—then designed the Rio 2016 Galaxy Team book for Casa Italia.
Digital content creation, creative strategy, editorial, social media, adv campaign, design, graphic design
Sector:
Tech / Innovation
Agency:
Leo Burnett
Fondazione Telethon
Fondazione Telethon, medical research charity: created volunteer-facing street fundraising toolkit—art direction, copy and design that boosted sign-ups.
Visual identity, campaign
Sector:
NGO & Foundations
Lancet Report
The Lancet, world-leading medical journal: created creative proposal for Countdown on Health & Plastics cover + identity—so the science hit like a siren.
Logo & Identity, editorial design
Sector:
NGO & Foundations
ERREQUADRO
Shaped a sharp identity for ERREQUADRO, an AI innovation studio—making complex tech feel clear, credible, and future-ready.
Logo and identity
Sector:
Tech / Innovation
Technology & Research
Samsung
Turned Samsung tech into culture on social—fueling the award-winning Maestro's Academy—then designed the Rio 2016 Galaxy Team book for Casa Italia.
Digital content creation, creative strategy, editorial, social media, adv campaign, design, graphic design
Sector:
Tech / Innovation
Agency:
Leo Burnett
Fondazione Telethon
Fondazione Telethon, medical research charity: created volunteer-facing street fundraising toolkit—art direction, copy and design that boosted sign-ups.
Visual identity, campaign
Sector:
NGO & Foundations
Lancet Report
The Lancet, world-leading medical journal: created creative proposal for Countdown on Health & Plastics cover + identity—so the science hit like a siren.
Logo & Identity, editorial design
Sector:
NGO & Foundations
ERREQUADRO
Shaped a sharp identity for ERREQUADRO, an AI innovation studio—making complex tech feel clear, credible, and future-ready.
Logo and identity
Sector:
Tech / Innovation
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